Online Privacy and Consumer Protection: An Analysis of Portal Privacy Statements
نویسندگان
چکیده
The advent of information technologies has raised public concern regarding privacy, as documented by the results of several surveys. Although extensive, online privacy statements seldom provide explicit reassurance that consumer information will be kept confidential and will not be exploited. This research examines these privacy statements to determine their overall utility. We evaluate the overall efficacy of privacy statements and focus on the language, format, privacy reassurances, complexity of legal and technical terms, and perceived statement credibility. A content analysis of privacy statements reveals that privacy statements do not always protect customer interests as much as they serve as legal safeguards for the companies involved.
منابع مشابه
Online privacy as legal safeguard: the relationship among consumer, online portal, and privacy policies
Several surveys attest to growing public concerns regarding privacy, aggravated by the diffusion of information technologies. A policy of self-regulation that allows individual companies to implement self-designed privacy statements is prevalent in the United States.These statements rarely provide specific privacy guarantees that personal information will be kept confidential. This study provid...
متن کاملAnalysis and Evaluation of Privacy Protection Behavior and Information Disclosure Concerns in Online Social Networks
Online Social Networks (OSN) becomes the largest infrastructure for social interactions like: making relationship, sharing personal experiences and service delivery. Nowadays social networks have been widely welcomed by people. Most of the researches about managing privacy protection within social networks sites (SNS), observes users as owner of their information. However, individuals cannot co...
متن کاملAn Architecture for Security and Protection of Big Data
The issue of online privacy and security is a challenging subject, as it concerns the privacy of data that are increasingly more accessible via the internet. In other words, people who intend to access the private information of other users can do so more efficiently over the internet. This study is an attempt to address the privacy issue of distributed big data in the context of cloud computin...
متن کاملWeb Merchants' Privacy and Security Statements: How Reassuring Are They for Consumers? a Two-sided Approach
Online environment is now part of everyday life. However, trust is still an important issue for online merchants. This explains why there is an increasing interest in "trust busters" by the general consumer. Trust busters entail, among other, a thorough online privacy policy (OPP) that encompasses detailed privacy and security statements. The paper looks at both the views of the consumer and th...
متن کاملWould Regulation of Web Site Privacy Policy Statements Increase Consumer Trust?
Proponents of e-commerce have known for some time that limited participation by consumers partially reflects their concern over the privacy of personal information. To address consumer concerns, web site operators have employed security mechanisms, including privacy policy statements to increase their perceived trustworthiness. While empirical evidence is limited, there is some question regardi...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
عنوان ژورنال:
دوره شماره
صفحات -
تاریخ انتشار 2005